Branding / Product Design
Pitch Video Production

In this project, the challenge was to come up with a concept of a product, add the branding to it, and create a final pitch video of the product. It started with a Logo Design, Business Card Design, and the final product was the Pitch Video.

The process involved sketching, creating storyboards, landing page design, UI design of the product, animating the end tag, video shoot, and video editing. The project is a complete package of multimedia product design. Tools used are Adobe Illustrator, Adobe After Effects, and Adobe Premiere Pro.

The product concept I have created is a mobile application called “Lullaby”. It provides the parents, grandparents, brothers, sisters, and
everyone else in the family with the fun of storytelling more than any
other bedtime story applications. It will enable the users
to record the bedtime stories in their own voice and style, save them for later use, share the stories with other members, and also provide a great
database of stories to read along.

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